2016 Session Description: Engage your Audience Now: Purposeful Content Design for Bloggers

Alison Knott (eraserheader.com)

Let’s talk about design in a different way: is the purpose of your blog clear to those who visit it? How does their experience differ when they visit on a small phone verses a laptop? Is it clear how you want people to engage with your content, or do you assume they know what to do?

In this presentation, designer Alison Knott will help you evaluate your blog’s purpose from a design and usability perspective. If you have trouble getting readers to engage with your content, or want to be more objective with the look of your blog, this talk is for you!

5 Word Description:

Hyperactive web design crashcourse!

Presenter Bio:

alisonknott_square_large_2As a web designer, Alison Knott (eraserheader.com) wants to dispel the myth that design is about looking good. It’s about effective communication that works and looks great!

Alison’s career as a print designer turned web geek has seen her give presentations in an unusual blend of creativity, marketing, and web. She runs the WordPress Halifax Meetup (meetup.com/WordPress-Halifax) and most recently has spoken at WordCamp Ottawa and WordCamp Montreal to spread the word of good design.

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