Renee Downs

Renée Downs

Program Operation Lead

Renée Downs was told she had to blog by her publisher. At first that task seemed very daunting. Her reluctance has since changed to complete dedication to the craft of blogging once a week. She admits to being extremely excited about being part of the BlogJam team. Her mantra being, “organize the conference you most want to attend,” and Blog Jam will be that and more. Renée has over ten years of program coordinating experience having worked with the Health Care Human Resource Sector Council and the Faculty of Medicine at Dalhousie University Continuing Professional Development. One would never guess that this health care professional also has a Bachelor of Fine Arts in theatre from Memorial University. Her most recent adventure involves creating Moz Studios; a small business in Lower Sackville established to help entrepreneurs define their online presence. You will find her blog at




Kerra Aucoin

Social Media Lead

Kerra Aucoin has a marketing background with over 8 years’ experience in marketing, event planning and social media. With a passion for social media and wanting to improve her blogging abilities, getting involved in BlogJam was a no brainer for Kerra. Connect with Kerra on her business account KA Social Media on Twitter and Facebook. Visit her website/blog at Kerra is looking forward to meeting you all and learning all the tips and tricks to a great blog!



Krista Montelpare

Krista Montelpare

Content Creation Lead

Krista Montelpare is an editor by profession, a feminist by conviction, and an environmentalist by nature. She believes that a rising tide raises all ships and that inclusion is the key to effective and lasting community building — particularly in the world of social media. Krista joined the BlogJam Team to help create an event that will showcase and elevate the blogging endeavours of any and all interested participants. Krista welcomes you to engage with her on Twitter as @echoesofmymind and read her blog, where she writes about feminism, food, and living gently upon the earth.




Michelle Doucette

Michelle Doucette is visual storyteller. Focusing on food, lifestyle and portrait photography, she shares east coast stories of how people connect through local business and local food.




Mike Tanner

Mike Tanner has been blogging for almost a decade, beginning with food and film reviews and for the last 5 years, has blogged from on all things small business. He is a full time stay at home father who also writes his musings on parenting at and is in the process of launching a charity in Halifax. He’s spent the last two years blogging for national and local companies in the fields of insurance, financial management, education, swimming pools and technological gadgetry. He’s currently spending the year working on 2 books, 9 eBooks and 145 personal blog posts.


Anita Kirkbride

Anita Kirkbride has been blogging for 11 years, first as an avid cardmaker and scrapbooker, and lately, for business. She has watched blogging mature from something hobbyists do, to an almost mandatory business tool. In her early blogging years Anita participated in ground-breaking engagement strategies such as linky parties and blog hops, which are now synonymous with lifestyle bloggers and brand ambassadors. As a social media blogger, Anita has been writing weekly blogs at for five years and was a regular guest contributor to Bit Rebels and the 12 Most blog. Her posts have been reblogged by AllTop, Ragan PR and a variety of local blogs. She has been named in the Top 3 Business Blogs in Canada and most recently listed in the Top 25 Social Media Blogs to Follow Now by PostPlanner.

PCWizrd - Scott Pettie

Scott Pettie

Scott Pettie is a leader in preemptive technical support since 2001 and an avid security blogger focusing on sharing knowledge on breaches and threats. He is the owner of, the secure business managed information technology services team. PCWizrd has received global recognition from industry leaders such as OPSWAT on their blog –

Supporting local businesses in Halifax earned PCWizrd The Coast’s Best of Halifax award in 2015. Now Scott is working with businesses and events all across Canada. Scott is bringing his technical expertise to BlogJam again this year.


Ashley MacInnis

Ashley MacInnis is the voice, the shoes and the mayhem behind and A full-time single mom and public relations professional, Ashley joined the blogging world in 2010 after the birth of her son. She’s since received the Canadian Online Publishing Award for Best Use of Social Media (2015) and shared the distinction of Best Blog or Column with the team. In the last year, Ashley has worked with brands and organizations including Doctors of Optometry Canada, Peekaboo Beans, Goody Hair and SkinFix Inc. When she’s not blogging, searching for the perfect jeans or building Lego empires, Ashley occasionally finds time to sleep.


Laura Snow

Laura Snow is a parenting and travel blogger from Halifax, Nova Scotia. She, her two daughters, and her husband, love exploring new places and travel as often as they can. You can read about her family’s adventures on her blog My Life in the Sun. Laura also co-hosts a twitter chat for East Coast moms and small businesses: #ECMChat, co-runs a social media marketing company: East Coast Mom Media, sells revolutionary, naturally-based, botanical hair care products from Monat, and works full time as a television production accountant. Laura has been published on Huffington Post Canada, Halifax Sociable, Trekaroo and Urban


Dan Murray

Dan Murray is a Business Coach who helps clients to Re-think, Re-focus and Re-energize their business through 1:1 and Virtual sessions and on-line courses. He also coaches business owners to get them ready to transition their business, next year or a decade from now! Dan has about 100 Video Blogs posted, co-hosts a bi-monthly “Coach’s Corner” video for Restoration and writes blogs for his own site and does guest blog posts for industry sites.

Follow Dan here:

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Thank you to all of our sponsors who help make this event possible.